|
|
Site Index
Company
Services
Portfolio
Fees & Quotes
Contact Us
Partners
Articles
Webmaster Blog
SEO How To Series
BEST CRM AVAILABLE
Newsletter Email Engine
Shopping Cart
Content Management
SEO Writing Pros
Freelance Writer Blog
Copywriter Blog
Web Design Work
Our Web Sites Network
WEBMASTER TOOLS & TIPS
Google Page Rank Tool
Whois Search Tool
NSLookup Tool
Code Encryption Tool
Google Keywords Tool
Yahoo Keywords Tool
Keyword Typos Tool
Domain Typos Tool
Meta Tag Generator
Google Dance Tool
Meta Tag Creator
Site Link Tool
Future Page Rank Tool
Page Rank Lookup
Page Rank - PR
Yahoo Overture Keywords
Google Keywords Suggester
Keyword Optimization
Keyword Density
SEO How To Series
ALL NEW SEO HELP TOOLS:
Backlink Checker
Keyword Suggestion Tool
Link Popularity Tool
How Spider View Your Site
ALL NEW AFFILIATE HELP TIPS:
Free Affiliate Program Directory
Best Affiliates Program Directory
Online Affiliates Programs Directory
Affiliate Marketing for Marketers
Affiliate Education How-To Do It
Affiliate Blog
Affiliate Blogger
Affiliate Marketing Articles
Affiliate Program Management
Home
Sitemap RSS
|
|
Wild Wolf Internet Services >> SEO
SEO Knowledge Base - Search Engine Optimization
Creating Functional Meta Tags
Creating a "functional" set of Meta Tags is definitely no "rocket science", as many people would have you believe. You can of course do plenty of research on keywords, spend hours on each page and get fairly good results, but if you have 3,000 pages and a business to run it is not always so practical. If possible take a look at the content, before you make any Meta Tags at all. Is there a keyword that could be repeated a few more times? Especially somewhere within the first 255 characters on the page? You need to put yourself into the web surfer's chair for a moment and ask yourself: "If I were looking for the content that is located on this page, what would I type into a search engine?" Once you have thought of 3 good words/phrases, add them to your content. Re-adjust the content so that it still reads well. If the words that you thought of were already in the content then you have made your first step forward.
Now you need to make sure that the 3 keywords/phrases are also in the title, description and keywords. This can be slightly tricky at first, but once you have done a few you will get really good at it. It is good to get into the habit of using descriptive and informative words when writing webpage content. If you are not the actual content editor, then it would be a good idea to explain this concept to the person(s) that is writing the content.
Example:
You have a page about the benefits of vitamins for your cat. Obviously, if you were to have such a page, you would be selling some form of cat/pet food on your site. It is for this reason that you would want people to visit your site, otherwise there would be no real benefit.
You would think of words that people may type if they were looking for products which would keep their cat healthy. They might use "natural cat food", "natural pet food" and "cat nutrition". So, you would make sure that each of those phrases are in the page content several times each. It would also be a good idea to use the singular words many times too. ie: cat, nutrition and other derivatives such as cat food, pet food, nutrition for cats and nutrition for pets. Try to use plural and non plural words as well.
Once you have done that, you should make a title, which also uses the same words...
Example:
<title>Cat Nutrition: Natural pet food for cats</title>
With the above title, your page will most likely be found under:
- Cat Nutrition: Natural pet food for cats (Cat Nutrition)
Cat Nutrition: Natural pet food for cats (Cat Food)
Cat Nutrition: Natural pet food for cats (Natural pet food)
Cat Nutrition: Natural pet food for cats (Pet food)
Cat Nutrition: Natural pet food for cats (Nutrition for cats)
- Cat Nutrition: Natural pet food for cats (Pet nutrition)
Such a title would do much better than something like...
Example:
<title>Look after fluffy: He will love you because he needs his vitamins</title>
..which would get you traffic that were searching for things like:
- Look after fluffy: He will love you because he needs his vitamins (Love vitamins)
Look after fluffy: He will love you because he needs his vitamins (Look fluffy)
- Look after fluffy: He will love you because he needs his vitamins (Needs love)
Now you need to add a description. As mentioned above, where it was stated that you should add your keywords and phrases to the top of your page, (especially within the first 255 characters) you will have your description there. All you need to do is copy the first paragraph of your page into your description. Try to avoid adding single words.
With all the competition online these days there is not much of a chance that single words will be of any use. Your better option would be to use key phrases of 2-3 words. (ie: cat foot, nutritional cat foot, cat nutrition etc.. Don't bother adding extra words or phrases that are not in your page. Doing so would be a waste of time).
seo alt tags | seo css | seo meta tags | seo entry pages | creating meta tags | seo deception pages | description meta tags | seo entry page definition | seo entry page strategies | seo file folder names | seo free webhosting | seo headings and titles | seo hidden text | seo invisible text | seo javascript | seo keywords url | seo keyword spamming | seo link popularity | seo meta refresh robot tags | seo meta tag optimization | seo long urls | seo page content | seo page indexing | seo page layout | seo page links | seo page template | seo page title | seo repeating keywords | seo search engine resubmission | seo self-generating pages | seo meta tag rules | seo stop words | seo url redirection | seo using cookies | seo using frames | seo knowledge base home page
|
Search Engine Optimization
On this page we've listed several of our favorite search engine optimization tools. If you want to try doing this yourself, these are the tools you'll need to be successful. If you're looking for more help, then contact us.
|
SSL
